Tuesday, May 22, 2007

Digital Broadcast Initiative (DBI) - Nepal


Summary
Based in Kathmandu, Nepal, The Digital Broadcast Initiative (DBI) uses digital satellite technology, discussion groups, and radio dramas to deliver information about HIV/AIDS and other issues to poor, marginalised communities. Launched by Equal Access, an international NGO based in San Francisco, CA, USA, and the United Nations Development Programme (UNDP), the project's stated vision is: "A World in Dialogue Where All Voices Are Heard and Respected". The 18-month pilot project, which focusses on HIV/AIDS and gender issues, is intended to empower women and girls in poor communities to address HIV/AIDS and other issues.

Main Communication Strategies
The project involves the creation and broadcast of a locally produced radio serial drama and a magazine programme addressing HIV/AIDS prevention, women's and girls' empowerment, good governance, water and sanitation, early childhood development, sustainable livelihoods, and micro-enterprises to an estimated audience of 9 million.

400 digital radio sets have been distributed to 400 rural communities to increase access. Radio Nepal and its 5 regional stations, as well as 10 FM stations, will also rebroadcast the programmes aired by the DBI during the pilot phase. In addition, the satellite-based channel broadcasts will seek to provide locally produced and culturally appropriate development information. To maximise learning, community members gather weekly to listen to the programmes and hold active discussion groups following the broadcasts.

The media format currently is audio, but multimedia content is being developed and will shortly be piloted to support and complement the audio programmes.

Development Issues
HIV/AIDS, Women, Girls, Technology.

Key Points
The pilot project began in Nepal on April 14 2003 with the first broadcast of the flagship radio drama to satellite receivers in 400 rural communities in 14 districts. According to organisers, the number of districts receiving broadcasts has increased dramatically. The project was formally launched in Kathmandu on June 24 2003. Nepal is the first country to become operational as part of the regional initiative - India, Laos, and another South East Asian country will follow.

Partners
The United Nations Population Fund (UNFPA), The United Nations Children's Fund (UNICEF), and UNDP/Nepal

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